McDonald’s, one of the most beloved fast-food chains, recently made headlines with an impressive 14% surge in revenue, reaching a remarkable $6.69 billion in just three months. While this might seem like a great achievement for the company, it has sparked a passionate debate among customers, experts, and economists.
According to the New York Post, McDonald’s attributed this massive figure, initially projected at $6.58 billion, to “strategic menu price increases.” This revelation has left many customers feeling frustrated and concerned about the rising costs.
“Not Affordable Anymore” – A TikTok Outcry
One TikTok user, Christopher Olive, expressed his disappointment with McDonald’s affordability when he recently ordered his usual Smoky Double Quarter Pounder BLT burger, large fries, and Sprite, only to discover that it cost him over $16. This sudden increase in prices has hit customers hard, especially considering the significant rise in the cost of living throughout the United States and the world due to sharp inflation.
Christopher even highlighted that just a few years ago, this same meal would have cost him $10 or less. In a viral TikTok video, he exclaimed, “So I get there’s a labor shortage, I get there’s wage increases and a number of other things but… sixteen dollars? Sixteen dollars for a burger, large fries, and a drink. It’s just crazy.”
Christopher’s video, which has garnered nearly 180,000 views and thousands of comments, resonated with many individuals. Most users share his sentiment that paying $16.10 for a burger, fries, and a drink is simply outrageous.